In a semester project, first- and second-semester BA JU students, led by Prof. Dr. Christian Möller and Felix von Stutterheim, developed a communication concept for the community floor in the new Amazon offices at Warschauer Brücke.
Amazon is currently moving into new office space and making an entire floor available to the public as a ‘community floor.’ This #Kiezlab is available free of charge to neighbourhood initiatives, NGOs and other non-profit organisations for their work.
After a briefing by Amazon at the beginning of the semester, the PR students developed a concept for communicating this new offering, which they presented today to representatives from Amazon and the young inventors who run the KiezLab. The feedback from the professional partners was consistently positive and served as an important reality check for the MU students.
